By Andreas Maratheftis on Wednesday, 29 of November , 2006 at 9:52 pm
Security is important in all fields of the B2B segment. Both in terms of sustaining the value chain, but most importantly, to ensure and build a trust infrastructure between two trading parties. Moreover having a robust security policy ensures that the so called “lemon problems” of transactional and information asymmetry do not occur, and ensures that both companies perform as expected.
Approach
It is important for companies to understand that security in its literal sense is not only a piece of software, or hardware that is put in place, but security has to be enabled and studied from a wider perspective. Security should be included in the highest priorities in the risk management processes and should consider security as both external and internal. B2B companies should set security strategies so that the will be able to ‘tackle’ security efficiently.
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Category: E-commerce
By Andreas Maratheftis on Sunday, 26 of November , 2006 at 2:21 pm
Trust in both B2B and B2C environments is very important. Especially in B2B trust plays an important role between the two parties.
According to Pavlou (2002) there are a number of issues and mechanisms, which companies trading on a B2B basis should consider, which directly relate to trust
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Category: E-commerce
By Andreas Maratheftis on Sunday, 26 of November , 2006 at 12:56 pm
Information technology, has changed in many ways how business conduct day today transactions, how they collect knowledge from their industry, how they market their products and moreover how they integrate technology into their business in order to gain the competitive advantage.However there several critics that claim that Information Technology has not been as revolutionary as once thought. It did not revolutionise they way business is conducted, the basis is still there, and the traditional ways of conducting business are still there. Information technology, has evolutionised the way business is conduct, it became more effective, more specific, but it is not radically transformed.
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Category: E-commerce
